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WE'RE YOUR SECRET RECIPE.

Sofrito [soˈfɾito] : A sauce with aromatic ingredients used as a base in many Spanish, Latin American and Italian dishes. It’s what gives these dishes their cojones: a rich, fiery soul that turns mere food into a visceral experience. Is there life without SOFRITO? Sure. But who would want to live it? 

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ABOUT US

These days, video and design are everything when it comes to telling your story. Harnessing these mediums in an aspirational and authentic way is easier said than done. That’s where SOFRITO steps in. We collaborate as your design and in-house production company to help conceptualize, create and deliver your message so that it has true impact.

 

 

What sets us apart? We’re filmmakers, designers and marketers with a wealth of experience and passion. We’re also a multicultural company with experience in producing inclusive, naturally diverse experiences necessary to draw customers into your world.

 

 “Marketing is no longer about the stuff that you make, but about the stories you tell.”– Seth Godin

 
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APPROACH

Whatever the size of your marketing team or the scope of your project, SOFRITO is a great match.  We’re able to scale up or down to create a collaborative creative alchemy to suit your tastes. We intimately understand the work-flow process of advertising companies, marketing firms and PR agencies and are able to work seamlessly with marketing directors, account managers, creative directors, and strategists to develop and steward projects across multiple platforms.

We’re happy to work as an extension of your own team, or as an independent contractor.Have a particular storytelling challenge you’re trying to solve? That’s where we shine. We’re masters of diversity, with experience reaching multi-cultural and multi-generational audiences. We’re evolving artists with an eye on the latest film and design aesthetics. And we’re enthusiastic collaborators, eager to question and be questioned for the sake of delivering the best outcome.

 

 

 

BEHIND THE SCENES AT SOFRITO

Shibori workshop: Japanese dye techniques
LANDSCAPE PHOTOGRAPHY BY JANE Ellen Mark
Leather Care
DIY BUSINESS TIPS WITH UNION WINE CO.
MAKE YOUR OWN LIP BALM
 

“Let me just pause a minute and drink in this moment. And if you film it, I’ll be able to get free refills for life.” ―  Jarod Kintz

 
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SERVICES


Authentically defining your brand and expressing it through film and design is at the heart of every successful campaign. We can provide expertise along the way in the following areas:

Consulting & Marketing 

Market Research Analysis

Strategic Positioning

Creative Development

Social Media Strategy

HI DEFINITION VIDEO PRODUCTION

Branded Journalism

Commercials

Documentaries

Interstitials + PSAs

Case Studies

Animation

BRAND + IDENTITY DESIGN

Logo Design

Print Design

Website Design

Package Design

Signage

Collateral

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EXPERIENTIAL ENCOUNTERS

Guerilla Marketing

Community Events

Performance Arts

Installations

 

"IF you can dream it, you can do it." - Walt disney

 
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PORTFOLIO

 
 

Our hard-to-find ingredients make your team shine.

 
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OUR EXPERIENCE

Over the years our leadership has had the honor to work with many companies, networks, PR firms, agencies, and non-for-profits across the nation from NYC to Austin and Seattle. Here are just a few of the many brands we’ve worked on:

With creative people, truly new horizons open up.
— Dietrick Fisher-Dieskau
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HOW CAN SOFRITO HELP?

 

Contact us to request a free consultation to discuss your organization or client’s specific needs. We can’t wait to meet you!

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